1 thought on “Chahongji enterprise”

  1. Chaohongji Co., Ltd. has the purpose of promoting the culture of oriental jewelry jewelry, the development of the Chinese modern jewelry industry as its own as its purpose, promotes the national industry, is committed to brand operations, while creating the benefits of corporate benefits, it also strives to do its best for the society. Corporate trademark tide macro foundation has been used on diamond inlaid jewelry and treasure jade inlaid assembly since registering. After several years of brand building and promotion, Chaohongji's jewelry jewelry has been welcomed and favored by merchants and consumers, and all of them are national -level. The gem appraisal agency Beijing Gaode Jewelery Institute issued an appraisal certificate. The product quality has reached the level of advanced domestic, the technology design level is leading in China, and it has been well received by the industry. Over the years, with the care and support of people from all walks of life, Chao Hongji has achieved a certain achievement in the corporate philosophy of "Thousands of Refining, Exciting Cutting, Perfecting Self, and Creating the First": The vice chairman of the Chinese manufacturer's professional committee, the well -known brand of the China Jewelry Industry Association, the national quality supervision and testing of the top ten assured brands, the famous trademark of Guangdong Province, etc. At the same time, the sales performance of Chaohongji has increased at a rate of more than 50%.
    I. as the leading brand of Chinese lottery jewelry, Tide Hongji () Following the launch of the 2013 Tide Hongji Trendy Research Office to release the golden jewelry fashion guide, it officially released the core of the 2014 Gold Jewelry Trends with the core of "Modern Modern Modern" to the industry again. Trend, this trend is jointly released by the trend of the global jewelry, fashion, art field, and the Chinese elite fashion media "Weekend Pictorial". Once the trend of the trend of Tide Madam Gold Jewelry has once again triggered a warm response in the fashion industry. Chaohong -based jewelery interprets Chinese and Western classics with modern aesthetics, leading the fashion direction with unlimited creativity. Express the quality with exquisite craftsmanship, and use professionalism and sincerity to provide you with noble and thoughtful services. Chahongji has extremely high requirements for jewelry quality, and we are very cautious and attached to the selection of raw materials. With the three major industry organizations of DTC International Diamond Promotion Agency, PGI International Platinum Association, WGC World Gold Association, and Belgian Pluczenik Group, Belgium AMC, etc., the first -level disclosure of diamonds have established a good and sustainable cooperative relationship to ensure the tide macro -based jewelry Each quality and confidence guarantee.
    Thisy also actively contributes to the exchanges of the east and west jewelry art. In 2006, Chahongji, as the only representative of the Chinese jewelry industry, has the first time in the Basel World Watch and Jewelry Fair (Basel World), which symbolizes jewelry Oscar, and released a special jewelry performance with the theme "Ziqi East". Stunning the Western jewelry industry with unique original design and deep oriental heritage. Chahongji has a strong jewelry design lineup and establishes a design room in Beijing, Hong Kong and France. Designers from China, Hong Kong, France and other places cooperate with cultural experts to ensure that the jewelry works created are bright and unreasonable. In 2006, Chahongji and the School of Fine Arts of Tsinghua University jointly established the "Chaohongji Tsinghua University Jewelry Lab". It is the first jewelry laboratory for school -enterprise cooperation in China. Character, jewelry -rich jewelry works.
    The sales network of more than 80 major cities across the country after 13 years of development, covering the sales network of more than 80 major cities across the country, including more than 200 brand specialty stores. Moreover, more than 95%of the company's brand franchise stores are established in high -quality department stores. Among the "2006 China Retail Industry Top 100" enterprises in China and the National Commercial Information Center of China and the National Commercial Information Center of China, they have established strategic cooperation with the company for strategic cooperation with the company. The relationship of the relationship is 52.83%. The company attaches great importance to the operation of the "Tide Hongji" brand, has been committed to the construction of the management team, focuses on the cultivation of organizational capabilities, actively introduces senior professional managers at home and abroad to form a management team with rich experience, advanced management concepts, and energetic management teams; Internal management focuses on the help of modern information technology, and is the first company in the domestic jewelry industry to implement the SAP-ERP information management system. With a good governance structure and efficient management level, the company has been selected by the Gwanghua Management College of Peking University, one of the best business schools in China, and one of the best business schools in the world. By June 2009, the fifth time the "Tide Hongji" brand was selected as the "China 500 Most Valuable Brand" list, ranking 187th, with the brand value of 4.425 billion yuan, ranking first in domestic jewelry brands. In the annual Asian brand evaluation, the "Tide Hongji" brand won the "Fortune 500 Asian Brand" award issued by the Brand Certification Supervision and Administration Center, and reached the top of the Chinese jewelry brand. Facing the vicious price war and fierce market competition in the industry, Chao Hongji established differentiation by creating products, information management, brand advantages and other tasks. In 2002, it created a sales performance of nearly 200 million yuan; more than ten national jewelry was held. Jewelry tour exhibition; Chinese chief model Ms. Ma Yanli, the spokesperson for the company's brand image; the new supply chain system and office automation system of more than 1 million yuan have been successfully developed and implemented; Hongji Jewelry's position in the Chinese market. Continuous innovation and stable operation. The determination of this strategic goal is based on the needs of market competition and the combination of tide macro foundation. It has been established after a detailed market survey and analysis. It has significant strategic significance in the entire trendy group. The so -called Tide Hongji internationalization strategy is to cross Hong Kong and introduce international leading products, services and business models to achieve international standards. The content of the internationalization strategy of Chaohongji includes five aspects: design internationalization, internationalization, internationalization, internationalization, international resources, and international management sharing.
    Thisy group has always been in promotion to the development of the Chinese jewelry industry to promote the development of the oriental jewelry culture, and successfully held the first and second Chinese jewelry design Chao Hongji Cup Grand Prix in 1999 and 2001. In just a few years, it has developed into one of the largest jewelry companies in China. Create the competitiveness of products by leading design and superb craftsmanship. The style is fashionable and luxurious. It is designed by the Hong Kong Tide Macro Jewelry Design Center of many first -class designers; the craftsmanship and the quality are exquisite, the quality is reliable. Chaohong -based jewelry has always been committed to professional brand operations, pays attention to the creation of good brand image, and combines brand connotations with jewelry products to maximize the brand's added value.
    I. as the first IPO fashion jewelry brand in China, Chahongji has successively launched the Fortune 500 brand in Asia, and Chahongji, as the only fashion jewelry national chain company on the list, is the "Forbes 2012 China’ s most potential listing company List. In 2014, Chahongji won the 500 most valuable brand in China for ten consecutive years, and continued to lead A -share jewelry listed companies with a brand value of 12.936 billion yuan, and once again achieved significant brand value growth. There are 79 net new stores in 12 years, and in 13 years, it has maintained 70-80 store expansion speeds in 2012. In 2012, 109 new stores in the company were withdrawn, and 30 stores were withdrawn. As of the end of 2012, there were 523 stores. Among them, 104 franchise stores. In 2013, the company's plan to open stores still maintain 70-80, of which 30 to 40 are franchise stores. Sales are popular. It is expected that the same store will increase by 15%in 2013. In 2013, the company's overall sales ushered in the opening of the door. The Spring Festival (2.9-2.15) increased by 100%year-on-year compared with 2012 (1.22-1.28), and the same store increased by nearly 70%; from January to February, the overall increase of 25%year-on-year, and the same store growth was nearly 10%. From the perspective of the year, we expect the growth of the same store to reach 15%.
    "China Jewelry Design and Production Competition is currently the highest -influential jewelry contest in China" Director of the Marketing Director of Chaohongji said, "After 15 years of experience and influence accumulation, this year The contest attracted more than 3,000 people at home and abroad, more than 80 industry companies and more than 40 colleges and universities, and produced too many exciting jewelry works. We eagerly hoped to show these outstanding works to everyone. The purpose of holding this work exhibition is to let these excellent jewelry design of contemporary jewelry approach the public and let more people understand and pay attention to Chinese jewelry design; on the other hand, I hope to use the series of activities to allow more outstanding designers Entering the public stage, encourage more talented talents to enter the field of jewelry design. " Chaohongji revealed that Nanjing Station is the beginning of this work exhibition, and it will be promoted to all parts of the country.

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